GrooveFunnels Vs. Builderall 2021: Marketing Platform Comparison

Groovefunnels vs Builderall

Published by Al Rose

Last Updated on December 2, 2021 by Today Testing Team

I know you are tired after the long hours of research to choose between GrooveFunnels and Builderall. Both tools have endless features and can get you confused when it comes to making a decision. 

Worry not, as we are going to do the heavy lifting and provide you all the right information. We will explore how both solutions fare in terms of usability, sales automation, customer support, and more. 

GrooveFunnels pricing structure is interesting right now as they are offering key features like GroovePages free for life. Builderall comes only in paid plans, but you get almost endless features. 

Let’s share a few words on both tools before we start our review.

Table of Contents

What is GrooveFunnels?

What is GrooveFunnels?

GrooveFunnels is one of the best tools to build your sales funnel. It also packs all the bells and whistles to create websites and sell online. The program is now available as a lite version for free that you might want to try out.

You can buy the entire GrooveFunnels suite with all features for a single payment of $1,997. This means you have full access to Groovefunnels for full including all software updates! This is a limited time deal. 

The funnel builder provides you custom domains and hosting to set up your site. You can take advantage of a range of tools to collect leads, engage customers, and grow your business. However, some features are still in the beta phase and will be released in the first quarter of 2021.

You can learn more about all of this in our complete Groovefunnels review.

Who May Use It

GrooveFunnels is ideal for anyone who wants to sell online and offer affiliate programs. You get a robust funnel builder with a plethora of useful features.

That means people in eCommerce, retail, or services can use the tool to market and grow sales. Plus, you will also get dedicated tools to manage every aspect of your funnel and engage your customers.

What is Builderall?

Builderall is a comprehensive digital marketing platform. It boasts a reliable sales funnel builder and packs countless features to improve your profitability. You can build websites, manage your funnel, sell online, and provide excellent service to your customers.

The solution is paid but offers more control and flexibility over GrooveFunnels. However, it has more features than you may ever need! Builderall lets you automate your client engagement and nurturing for more satisfaction and less effort.

The tool is also intuitive and backed by a dedicated support team and training materials. 

Who May Use It

Any entrepreneur or business owner can use Builderall to generate more business. Even beginners can set up a store and start selling easily in minutes. Marketers can also use the tool to collect, manage, and automate leads, engagement, and sales. 

In short, any person who wants to create a solid online presence can use this digital marketing platform. 

Now, let’s dive deep into the features of both platforms for a thorough comparison.

GrooveFunnels Vs. Builderall: Drag and Drop Landing Page & Website/Funnel Builder

GrooveFunnels Vs. Builderall: Drag and Drop Landing Page & Website/Funnel Builder
GroovePages Funnel Builder
builderall cheetah platform comparison
Builderall Cheetah Platform

GroovePages and Cheetah Website Builder are your tools to create landing pages, websites, and sales funnels. GroovePages is really simple to use, and has a drag-and-drop functionality.

You can choose from a range of templates and easily edit texts with a double click. You can also upload images and manage their parameters. This is great for people who don’t have tech skills.

Cheetah is a drag-and-drop website builder that lets you start off by choosing a template. You will find ample templates from uncountable industries to suit the needs of your website. Plus, you get endless customization options to make your website just the way you want. 


GrooveFunnels is the clear winner with lifetime free access to GroovePages. You won’t need anything else to build your website and start generating business.

GrooveFunnels Vs. Builderall: Affiliate Program

GrooveAffiliate is a good tool to manage your affiliate programs and relationships. You can get it for free and load up promotional tools to increase your sales. The tool also allows you to track commissions, sales and pay your affiliate bonuses.

You can enjoy two-tier affiliate programs with GrooveAffiliate. That means you earn whenever your referrals generate business, for the whole life. The free plan provides you unlimited access, but you should be aiming for the Lifetime Platinum plan for more commissions.

You get 20% for your referrals in the free plan, while the lifetime plan gets you 40%. You also receive 20% from your referrals’ revenues, instead of 10% with the free plan.

GrooveFunnels Vs. Builderall: Affiliate Program

Builderall lets you create multi-tier affiliate programs and manage them like a pro using Super Checkout for Affiliates. In a multi tier program, affiliates earn commissions on sales they make along with affiliate sales generated by their referrals to the program. You can set your product pricing and commission rates and even invite affiliates to sign up.


Both tools let you create and manage affiliate programs. GrooveAffiliate can be a good choice if you need the simplicity and basic functions. Plus, you can also earn handsome commissions.

GrooveFunnels Vs. Builderall: Membership Area

GrooveFunnels Vs. Builderall: Membership Area

GrooveMember is a dedicated CMS to manage your subscriptions and memberships. You can give your members varying levels of access and offer paid and free memberships. The tool comes with several features to make your job easy, like drip content and video hosting. The developers are expected to even add gamification to create higher engagements.

Builderall can help you restrict content on your website for members. You can also create membership plans and collect payments from your customers. 


GrooveMember seems to be the champ as it gives you more features to manage and run your memberships. If you want, you can also integrate GrooveFunnels with other subscription tools and not use GrooveMember. 

GrooveFunnels Vs. Builderall: Sales/Ecommerce and Checkout Features

Builderall vs Groovefunnels: Sales/Ecommerce and Checkout Features

You can set up your online store and start selling with both tools. GrooveSell is all you need to create your eCommerce store for free and sell unlimited digital products. You can also upsell, downsell, and offer coupons and promotions to boost your revenues. 

Sellers can also go for GrooveKart, which is a direct competition of Shopify to sell physical products. It’s a standalone platform with powerful shopping carts, reporting, analytics, and hosts of shipping options.

Builderall also has an eCommerce feature to sell online. You can also streamline your checkout process and offer a good shopping experience.


GrooveFunnels trumps all competitors and is among the best for online selling. You get robust features and even a dedicated platform to boost your sales. Plus, GrooveSell is free for lifetime.

GrooveFunnels Vs. Builderall: Email Marketing Automation

Builderall Mailingboss and GrooveMail are your options to automate and run your email marketing. Mailingboss is an auto-responder, and you can also create email campaigns. You can exchange endless emails with countless contacts without any restrictions. However, it’s not the most user-friendly program, and you may face challenges while navigating the tool.

GrooveFunnels Vs. Builderall: Email Marketing Automation
Builderall Mailingboss

GrooveMail is a robust mailing solution and can take on players like MailChimp. You can segment customers, tag contacts, and segment your list. Many advanced options like conditional splits and dynamic variables for personalized messages are also available.


GrooveMail is more professional and gives you more control over your email campaigns. You can also use it for free with your free GrooveFunnels plan. However, the free version lets you manage 500 contacts instead of 10,000 in the lifetime plan. You are also restricted to sending 5,000 emails per month in place of unlimited mails in lifetime plan. The lifetime plan also lets you import contacts. Plus, you can integrate the tool with leading email platforms.

GrooveFunnels Vs. Builderall: Video and Webinar

GrooveFunnels Vs. Builderall: Video and Webinar

GrooveVideo is your very own video hosting service, just like Vimeo. You can upload your videos, edit your player, and even include call-to-actions. Plus, you can prevent related videos from appearing and stealing your viewers.

Builderall also lets you create and upload videos. You can even use exciting features like floating and animated videos for more engagement. 

The solution is also ideal for creating and managing your webinars. You can allow live chat and even control access with passwords. 

GrooveWebinars Live will help you create and run webinars. But the feature is still under construction and not yet released.


It comes down to personal preferences here. I like the extra video features of Builderall, like the ability to create animated videos. You will also need to use it for your webinars, as GrooveWebinar Live is still unreleased.

GrooveFunnels Vs. Builderall: Customer Support and Community

The customer support of both tools offers live chat and email assistance. You can also create tickets for your issues and get assistance from the customer support team. Both solutions also have resources like videos to help you get started and use the software.

GrooveFunnels Vs. Builderall: Customer support and Community

Builderall has a large community and a Facebook page with over 19499 members. GrooveFunnel’s community is not so big, but you can get some assistance from experienced members.


Builderall support has a bad name for not replying or not helping customers. Many times the support team just refers to terms and conditions instead of replying. GrooveFunnels seems to have better support to resolve your queries and issues.

GrooveFunnels Vs. Builderall: Ease of Use

Ease of use is a big factor for many people. As a result, developers focus on UI to make it as easy to use as possible. I can confidently say both sales funnel solutions are user-friendly to a great extent. However, the sheer number of features of Builderall may make matters confusing.

GrooveFunnels Vs. Builderall: Ease of Use

GrooveFunnels is intuitive and boasts simplicity. Even beginners can use the tool without experiencing any steep learning curve. You can also get resources to help you find your way around.


I think GrooveFunnels is easier to use, in my opinion. You may need some time to find your way around Builderall. 

Now, we will cover the exclusive features of both solutions to help you make your decision.

Extra Tools Available on GrooveFunnels

  • Standalone eCommerce platform GrooveKart
  • GrooveDesk for an integrated help and assistance platform
  • GrооvеQuіz to create quizzes for customers
  • Grооvе Survey for surveying customers and generating insights

Extra Tools Available on Builderall

  • Script Engage to create a range of marketing scripts
  • Animated and floating videos for more engagement
  • App builder to develop your own apps
  • Click Map to track user behavior on your pages

GrooveFunnels Vs. Builderall Pricing

Now comes the most important part of any comparison- pricing!

GrooveFunnels offers two plans at the moment, a free plan and a lifetime plan. The free plan comes with 20 tools to set up, run, and grow your business. That includes GroovePages and GrooveSell, making it an awesome deal for every entrepreneur.

The lifetime Platinum plan guarantees full access to Groovefunnels and their products for life. You have four pricing options –

  • Free plan
  • 2 installments of $999 each
  • 6 installments of $597 each
  • Make a single, one-time payment of $1,997

Also, keep in mind that the Lifetime plan has a price increase coming in late December 2021 (going from $1,997 to $2,497).

Builderall comes with two plans only –

  • Premium Plan – $69.90 per month
  • Funnel Club – $99.90 per month

Final Thoughts

GrooveFunnels and Builderall are both quality tools for managing your sales funnel. Both give you countless options to set up and run your business. GrooveFunnels is geared for managing your funnels and boosting your sales and revenues. 

Builderall, on the other hand, is more of a digital marketing platform. You can use it to offer a stellar customer experience and create a name for yourself. Of course, you can also automate tasks and manage your sales. 

The subtle differences will make an impact on your choice based on your application. Here is when to use which tool –

Choose GrooveFunnels if

  • You need to set up your business and sell products and services
  • You need to manage your sales funnels
  • Save over $16,000 every year in expensive business tools as it’s an all in one platform
  • You want simplicity and ease of use
  • Customer support is important to you

Choose Builderall if –

  • You want a solid digital marketing and selling tool 
  • You need advanced features to manage your leads and conversions
  • You are experienced in digital marketing

I believe it boils down to your needs when it comes to choosing between the tools. GrooveFunnels is generally the popular choice because of its free plan. People who are ready to spend money can also take advantage of the affordable lifetime plan. You can pay one-time or in monthly installments to get all tools at an unbelievable price. 

Builderall falls a little way behind in terms of customer support, so you may need to depend on the community. But apart from that, you can use it with complete peace of mind.

You can start with GrooveFunnels if you have never automated your sales funnel. It’s free and leads to fewer risks compared to Builderall, as you are a novice. Let us know what you chose in the comments.