Clickmagick vs Clickmeter 2021 Comparison
Are you looking for a tool to track the number of clicks and the source of visits to your page? We know how difficult it can be to choose the right tool, given the thousands out there today.
This is why we have picked two of the most popular tools in this category – Clickmagick, and Clickmeter, and are comparing them against each other on a host of factors such as conversion tracking, click fraud, A/B testing, integration, and more.
Table of Contents
What Is Clickmagick?
Clickmagick is a SaaS-based tool that tracks the clicks made on links and their source to help optimize your marketing efforts and to take pertinent actions that will increase your growth and revenue.
What Is Clickmeter?
Clickmeter is a comprehensive tool that monitors, compares, and optimizes all your marketing links to boost your conversion rate. It is easy to use, as all that you have to do is create a tracking link, use it in your ads, and watch the performance in real-time.
Go for Clickmagick if you’re a blogger, newbie affiliate marketer, solopreneur, or small business owner as you can get real-time stats on the performance of your links.
That said, you need to be a bit tech-savvy too, as there are more than 120+ functions and also, it requires a custom domain setup. Further, there’s no live chat support in the beginner plans.
On the other hand, go for Clickmeter if you’re a large business or a tech-savvy seasoned affiliate marketer handling many affiliate marketing products, as it offers many advanced redirect and retargeting options.
Feature Comparison Between Clickmagick and Clickmeter
Now that you have an idea of both the tools, let’s jump into their performance across different aspects.
The core functionality of both tools is to track links, so you know the source and can calculate the conversion rate. Besides, you can also understand where your users are coming from, so the same can be optimized for marketing.
Clickmagick comes with what’s called funnel tracking software that can track and segment links based on their source and quality. This feature comes in handy to distinguish between a bot and human traffic, so you can plan your marketing campaigns accordingly.
Clickmeter also tracks conversions well and provides information on related parameters such as product ID, cookies, value, SSL pages, and more. When you combine the data of these parameters, you will get an accurate idea of your conversion rate.
When you compare the two, Clickmeter is better because it splits data across parameters to give you more details. That said, Clickmagick is not too far behind either.
Redirecting User Features
Clickmagick offers four rotator modes that help you track the traffic you’re redirecting to other sites. This can be particularly helpful for affiliate programs where you want to track the traffic you bring to the program’s pages.
The four rotator modes are:
- Fulfillment – redirected to only the first URL
- Spillover – redirected sequentially to each URL in the list after a user visits a rotator.
- Random – redirected to all URLs randomly
Sequential – redirected sequentially to each URL, before a user visits the rotator.
You can also set up geotargeting, filtering, and segmentation strategies to learn more about your traffic.
Clickmeter also offers redirection, but with more options that include,
- IP rotation
- Dynamic redirect
- HTTPS redirect
- First click
- Max clicks
When you compare the two tools, Clickmeter is better because of the flexibility you get with more redirect options.
Clickmeter offers advanced retargeting where you can add specific codes to each link. When a user clicks on any of these links, he or she is automatically added to a segmented list.
This retargeting functionality helps you to better understand your user and where they come from, using which you can beef up your digital marketing campaigns to boost sales.
This feature is highly limited in Clickmagick as it offers just geotargeting and filtering using specific parameters to segment the traffic.
So, Clickmeter is the winner in this category.
Click Fraud Feature
The click fraud feature prevents wasteful clicks on your links, so you can maximize PPC value and increase conversions.
Clickmagick doesn’t have a specific click fraud protection but claims that its tool prevents fraudulent clicks through advanced algorithms. In fact, it has a $1,000 Bug Bounty program which users can claim if they find fraudulent links, and it has remained unclaimed.
Clickmeter, on the other hand, has specific click fraud protection in its advanced plans. This feature checks if the clicks are from humans or bots and eliminates fraudulent clicks.
So, both are equally positioned in this feature.
How Easy Are They To Use?
You must have a basic idea of link tracking and how it can be used effectively before you start using both these tools.
From a usability standpoint, both tools have a simple user interface and are fairly intuitive to navigate. The dashboards are also clean and the reports have visually appealing information.
What sets them apart is the depth of functionality. Clickmagick has more than 120 features, so there’s a considerable learning curve involved if you want to make the most of all that it offers. Though the knowledge base is extensive and gives detailed information, still it entails some time and effort from your end.
Clickmeter, on the other hand, doesn’t have such a long learning curve, though it also comes with about 100 features.
In all, Clickmagick offers more functionality, but a long time to master while Clickmeter can be leveraged out-of-the-box.
Clickmagick’s split testing allows you to optimize tests for actions, engagements, sales, earnings per click, and manual tests. It also offers “Recommended Action” suggestions on the dashboard based on the split testing results.
Further, it compares the performance of two URL variants and displays green when the variant performs better than the original and red when the original performs better than the variant. Using this feature, you can determine which URL will increase your conversion.
Clickmeter also comes with an advanced split testing feature, and based on this, you can determine the redirect options. It also gives a precise idea of your audience behavior, so you can customize your marketing campaigns accordingly.
When it comes to deciding the winner, Clickmagick tests the URL variants, while the same option is not available on Clickmeter.
But the downside is Clickmagick’s A/B testing is not as intuitive as that of Clickmeter, so if you’re a tech-savvy person, you can leverage Clickmagick’s advanced testing. Else, go with Clickmeter as it’s still informative.
Reporting and Analytics Features
Clickmagick offers advanced real-time analytics and reporting feature that gives a precise idea of the performance of your links, and in the process, eliminates bad and fake clicks. Armed with this information, you can make informed decisions.
It offers many custom reports such as the “Custom Stats Report”, “Daily Breakdown Report”, “Flagged Click report”, and the “Conversions by Time” report that give a glance at the metrics you want.
Clickmeter also offers detailed reporting that includes a ton of information such as the list of clicks, world map, top browsers/cities/nations/organizations/sources/keywords, and more.
Such detailed information on a weekly or monthly basis, as required, can give a comprehensive idea of the performance of your links, and the steps you must take to optimize them.
Both tools are excellent when it comes to reporting and analytics and are winners in this category.
Clickmagick integrates well with the Facebook API to send data to Facebook directly for improved ad performance. It also integrates with major affiliate networks through its automated Postback Builder feature.
Clickmeter, on the other hand, integrates with a wide range of popular third-party web, eCommerce, and email marketing tools. It also supports more than 400 affiliate networks and tracks every URL to help you stay on top of the performance of each affiliate.
It also comes with an API that can be integrated with your existing custom tools.
In all, Clickmeter is better when it comes to integrations as you have more choices and its API enhances its versatility.
Customer Support and Community
Clickmagick has extensive videos and documentation that answer most questions. It’s easy to search through the content base as well, so you can get answers to your questions quickly and with minimal effort.
Besides, they offer what’s called one-hour email support. As the name suggests, you can get answers to your questions within just an hour. While this is not a substitute for 24/7 support, it’s nevertheless a good way to get quick answers to your questions/concerns.
It also has an active Facebook group and a live chat.
Moving on to Clickmeter, it also has extensive documentation that answers the most common questions. You can also submit a ticket through its support or send an email. It offers live chat, and also has a good presence on Facebook and Twitter.
So, which is better? Clickmagick is slightly better because it promises to respond to emails within an hour.
Thus, this is how both the platforms fare on the above areas.
What Tools Are Available On Clickmagick and Not On Clickmeter?
Tools available on Clickmagick, but not on Clickmeter are:
- Offers out-of-the-box data-rich reports that can be used for decision-making and compliance
- Tracks conversions on external pages as well, and this gives greater flexibility in redirecting your traffic.
- Has a countdown feature that enables you to sell a product quickly and at a lower price.
Creates pop-up windows to enhance the marketing experience for visitors and to increase sales and signups for you.
What Tools Are Available On Clickmeter and Not On Clickmagick?
Tools available on Clickmeter, but not on Clickmagick are as follows.
- An API that can be integrated with custom software for greater flexibility
- Specific click fraud protection that optimizes your campaigns and reduces wasteful PPC expenditure
- Simple to use and doesn’t require a long learning curve
Offers more redirecting options, so you can send your visitors to specific landing pages.
Clickmagick vs Clickmeter Pricing and Transaction Fees
Clickmagick pricing offers three plans, namely,
- Starter plan – $37 per month – 10K clicks
- Standard plan – $77 per month – 100K clicks
- Pro plan – $197 per month – 1 million clicks
All three plans offer a 14-day free trial.
Clickmeter pricing is as follows:
- Medium – $29 per month – 25K events
- Large – $99 per month – 200K events
- X-large – $349 per month – 2 million events
All three plans offer a 30-day money-back guarantee.
Which of these two gives more value for your money?
Let’s take the mid-range plan that is touted as the best value plan by both companies. In this plan, Clickmagick offers up to 100,000 clicks, three team members, one-year data retention, and a host of other features like Facebook conversions API, paid traffic courses, and personal support.
As for Clickmeter, it offers $200,000 events, 20K data points, two-year data storage, and a ton of features such as retargeting, A/B test rotator, and more.
When you compare the two, Clickmeter is the better option as you get almost double the capacity of the links for just an extra $20. Also, the other features are more or less equal in both plans.
Choose Clickmagick if you are tech-savvy, want to leverage the enormous list of features offered by this tool, want out-of-the-box reports for specific compliance standards, and pop-up windows for making offers to your customers. In all other cases, choose Clickmeter.