The 5 Best Video Conferencing Software for Your Business (2023 Rankings)

Best Video Conferencing Software

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The Best Video Conferencing Software for Your Business (2023 Rankings)

Best Video Conferencing Software

Published by Today Testing Team

Last Updated on March 8, 2024

Businesses of all sizes are turning to video conferencing to help them stay connected with employees, customers, and partners. The best video conferencing software offers a number of benefits that can help businesses improve communication, boost productivity, and save money.

With video conferencing, businesses can hold face-to-face meetings without the need for travel. This can save businesses time and money, as well as reduce their carbon footprint. 

Video conferencing can also be used for training and lectures, allowing businesses to reach a larger audience without incurring travel costs.

 Additionally, video conferencing can be used for customer service, making it easier for businesses to resolve issues quickly and efficiently.

During the COVID pandemic, video conferencing was the bridge that brought people together and helped them to collaborate during those difficult times when face-to-face meetings and travel was not possible.

That said, video conferencing software and its utility go beyond just business meetings. 

In particular, it’s helpful for enabling live events and shows, with thousands of people watching you from different parts of the world. 

Also, video conferencing tools are used for hosting live and recorded webinars that help to showcase your product and build an audience. It is a successful digital marketing avenue that can get qualified leads who are interested in your offering.

However, to leverage the benefits of video conferencing, you need the right tool that has the features you want. This is why we’ll be talking about the 5 best video conferencing tools that come loaded with a ton of features. 

We’ve reviewed and ranked the best video conferencing software tools based on a number of key points, including ease of use, cost, reliability, customer reviews, extra features, and more.

Table of Contents

ClickMeeting is a leading video conferencing software that allows you to connect with up to 20,000 people simultaneously. Such a large capacity gives you the flexibility to host large events virtually. Also, ClickMeeting comes loaded with many features that provide a rich user experience for both you and your guests. Here’s a look at some of them.

Highly Versatile

ClickMeeting can be used for many types of events and activities. You can use it to showcase your product demos and for conducting marketing campaigns where you can reach out to a wider audience and get them interested in your product. Likewise, you can use ClickMeeting to conduct online training and courses to share your knowledge with the world and build a steady learning business. Besides this, you can use it for business meetings, live events, webinars, and so much more.

Different Types of Webinars

You can host any type of webinar with ClickMeeting. You can have live webinars or recorded ones that can be made available on-demand for your users when they want to watch them. It also makes it easy to create landing and checkout pages to boost your conversion rates and to get paid for your efforts.

Breakout Rooms

Sometimes, it’s good to break an event into smaller rooms, especially if you want different teams to perform specific activities. ClickMeeting facilitates this requirement through a feature called Breakout Rooms where you can break your event or presentation into smaller interactive rooms. You can create up to 20 breakout rooms with about 40 users in each room for a total of 800 simultaneous users.

Custom Branding

With ClickMeeting, you can customize the tool to match your brands. You can add logos, banners, colors, and just about anything you want to make the event or webinar a representation of your organization.

In all, ClickMeeting is a flexible video conferencing software that can be customized for your specific requirements.


ClickMeeting pricing includes two plans:

  • Live – $26/month when billed annually and $32/month when billed monthly. Ideal for business meetings and live webinars. 
  • Automated – $42/month when billed annually and $48/month when billed monthly. Includes automated webinars as well.

Other than these two plans, you can also reach out to the customer support team for a custom plan.

GoToMeeting is a video conferencing and desktop sharing software that enables you to interact with your audience in real time. This tool can support up to 3,000 users simultaneously.

Let’s now look at the salient features of GoToMeeting.

Comprehensive Communication Platform

GoToMeeting is a comprehensive communication platform that can support your phone, meeting, and messaging needs. You can use GoToMeeting to host business meetings, webinars, events, training sessions, and so much more. All this makes GoToMeeting a one-stop platform for all your communications, marketing, and operational needs.

Scalable and Reliable

This platform is highly scalable and reliable, as it guarantees 99.999% uptime. This means you can stop worrying about getting disconnected or a poor user experience for your audiences during your live event. Also, it is highly scalable as it can support up to 3,000 people in one go.

Contact Center Solution

GoToMeeting can also be used as a contact center solution. You can use this platform to answer your customers’ queries quickly and efficiently. More importantly, your employees can connect from anywhere to cater to your customers’ requirements and doubts. Plus, you can stay on top of all that happens through a simple admin console.

Easy Deployment

GoToMeeting is a cloud-based service, so requires no complex deployment or installation. Simply subscribe to the service with your email and a password, and use these credentials to enjoy GoToMeeting. The onboarding process is easy as well and you can be all set to enjoy its benefits within just a few hours.

Engaging and Intuitive

GoToMeeting has an intuitive look and feel, so it’s easy for users of all technical skills to log in and attend the meeting. They can log into GoToMeeting through the web browser or through the mobile app. This flexibility enhances the overall user experience and is sure to enthuse more people to join your webinars and events.

Overall, GoToMeeting is a good choice for hosting events, webinars, and learning sessions, and can also double up as a convenient platform for online team and business meetings. The highlight is its contact center solution that makes it easy to interact with your customers.


GoToMeeting offers three plans:

  • Professional – $12/organizer/month when billed annually. It can support up to 150 participants.
  • Business – $16/organizer/month when billed annually. It can support up to 250 participants.
  • Enterprise – Contact the sales team for a custom quote.

GoToWebinar comes from the stables of GoToMeeting but is designed exclusively for webinars. It’s a hassle-free tool for showcasing pre-recorded product demos, conducting webinars, and even full-day virtual events.

GoToWebinar is a popular choice because of the following features.

Secures Data

This tool has many advanced security features to keep all your data, including that of your audience, safe. Its enterprise-grade security ensures a smooth and seamless flow during your events and webinars.

Simple and Scalable

GoToWebinar is simple to set up and use. It requires no complicated installations and can be up and running within just a few minutes. No IT support or programming skills are needed to use this tool. Likewise, your audience can join through their web browser and don’t have to download the app. It’s highly scalable as well, as it can support up to 3,000 participants in one go.


With GoToWebinar, you can keep your audience interested in your presentations. You can share your camera and draw right on the screen, conduct surveys and polls, ask questions, request them to take a quiz, showcase a product, attach handouts, and so much more. In other words, you can customize the webinar just the way you want as GoToWebinar will support almost any form of interactive behavior.

Monitor Engagement

GoToWebinar is well-known for its detailed analytics, some of them even in real-time. For example, you can monitor the Engagement Dashboard to monitor your audience’s participation at all times during your event. You can also get comprehensive attendee reports, event analytics, signup sources, and other pertinent information using which you can understand your audience and plan better for future events.

In all, GoToWebinar is a good choice for anyone looking for a platform to host events, webinars, product demos, and more.


GoToWebinar offers four plans:

  • Lite – $49/organizer/month, and can host up to 250 participants. 
  • Standard – $99/organizer/month, and can host up to 500 participants. 
  • Pro – $199/organizer/month, and can host up to 1,000 participants. 
  • Enterprise – $399/organizer/month, and can host up to 3,000 participants.


ZohoMeeting is a secure online video conferencing and webinar tool that helps people to connect and collaborate remotely. It integrates with the overall Zoho ecosystem and also other third-party services, so you can seamlessly connect and work across applications.

Here’s a look at some of ZohoMeeting’s key features.

Easy to Use

Simplicity is one of the biggest features of ZohoMeeting. You can connect to a meeting through your phone by dialing a number, and ZohoMeeting supports more than 100 local numbers and 55+ toll-free numbers for different countries. This feature can help you overcome poor Internet connectivity issues.

Furthermore, you don’t have to download or install any tool, and can connect directly from a browser. The advantage of this option is that more people are likely to join your webinars and events as it entails no complex setup.

Custom Branding

With ZohoMeeting, you can create custom domains and can even have customizable and co-owned branding that is specific for meetings and webinars. Besides, you can also add team members to your meeting account, include them as presenters for your webinar, schedule team meetings, and more through your admin dashboard.

Highly Secure

ZohoMeeting has many built-in security features that protect your sessions and data. It offers password protection and lock meeting features to keep your meetings secure and accessible only for authorized users. Also, it uses 128-bit AES encryption to transmit data, so your transactions and conversations are sure to be safe and secure.

Additional Features

Many handy features of ZohoMeeting greatly enhance collaboration and user experience. Its video and audio conferencing features enable seamless collaboration and face-to-face meeting experience while its screen sharing feature can provide context to your meeting. You can even connect a monitor to showcase your presentations and demos. Lastly, you can record meetings and webinars for future reference. They can also be stored online and shared or downloaded by authorized users.

Overall, ZohoMeeting is a simple and comprehensive software for all your meeting and webinar needs.


ZohoMeeting offers a free plan to host a maximum of 100 attendees. Besides this, there are also two paid plans:

  • Meeting – Starts at $3/month for up to 10 participants per meeting.
  • Webinar – Starts at $19/month for 25, $29/month for 50, and $39/month for 100 attendees respectively.

RingCentral is a cloud-based collaboration tool for video meetings, messaging, and making phone calls. This unified platform enables seamless communication across different media, so you can do all that you want through a single tool.

Here’s a look at some of its features.


RingCentral’s messaging feature helps to communicate quickly with your team members. You can share files, assign and manage tasks, and more. You can also get notified when someone sends messages.


You can join meetings with just one click. There’s no cap on how many video meetings an individual can host or join. The quality of both video and audio is excellent and at the same time, your data and sessions are also highly secure.


With RingCentral, you can quickly make a call to anyone within your organization through the app and can continue the conversation over your phone. This feature ensures that you can communicate and collaborate at any time and from anywhere.

Along with these capabilities, you can also add on RingCentral Webinar and RingCentral Rooms. With the webinar add-on, you can join any session with just one click while the Room add-on helps to book a meeting in any room.

Overall, RingCentral is a highly useful platform if you prefer to keep all your official communication channels in one place.


RingCentral offers four plans:

  • Essentials – $19.99/user/month. Includes only messages and phone calls.
  • Standard – $27.99/user/month. Includes messages, video, and phone calls.
  • Premium – $34.99/user/month. Includes OpenAPI along with messages, video, and phone.
  • Ultimate – $49.99/user/month

We hope this information helps you to choose the best video conferencing software for your organization. 

Still have questions? Let us know by leaving a comment below.

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