soona has evolved into the ecommerce creative platform of choice for ambitious brands seeking streamlined, high-quality content production. Founded to eliminate costly, fragmented photoshoot workflows, soona in 2026 empowers businesses to produce, optimize, and analyze product visuals across all their channels with AI-driven speed, transparency, and cost control.
From Launch to 2026: soona’s Milestones
- 2019: soona launches as a studio-on-demand, targeting DTC brands with disruptive photo/video shoot pricing.
- 2021: Expands virtual shoot, remote attendance, and faster edit delivery (24-72hr turnaround).
- 2023: Debuts all-in-one platform—integrates booking, asset management, approval, and ecomm optimizations.
- 2024-2026: Adds AI-powered features (auto-resize, scene/prop generation, analytics, UGC at scale). Expands partnership integrations (Shopify, Amazon, Canva, and more).
- Late 2026: Consolidates plans for SMB to enterprise; 20,000+ brands served. Content creation is multi-format (studio, AI, UGC, video, ads) from one hub.
Key Features
- All-in-one Creative Suite: Book, produce, approve, and manage product photography, video, UGC, AI-generated imagery, and edits—entirely online.
- Brand-Safe AI Tools: Automated background removal, AI scene/prop generation, content resizing for every ecomm channel.
- Live Remote Shoots: Join and direct studio sessions from anywhere, approve selects in real time using the unified dashboard.
- Integrated DAM (Digital Asset Manager): Store, organize, and launch content assets across multiple platforms.
- AI-Powered Listing Insights & Analytics: Audit visuals for channel readiness and get clear action steps for image conversion improvements.
- Marketplace Integrations: One-click workflows for Shopify, Amazon, Canva, and more to publish and optimize listings natively.
- Transparent, On-Demand Pricing: Pay only for what you use—studio pass or a la carte assets, plus optional memberships for unlimited access and faster delivery.
Workflow & User Experience
- Connect your store, ingest products automatically for visual audits.
- Book shoots in minutes, select models, props, or use AI creative tools. Pricing and upgrades are instantly previewed.
- Ship products to soona’s studio or submit digital files. Join live shoots remotely and give instant creative approval.
- Order only what you need. Photos are $39 each, videos ~$93/clip, editing included on select plans. Fast, tracked turnaround.
- Manage assets, distribute to sales channels, and monitor performance from a single, intuitive platform.
soona Pricing
| Plan | Key Features | Pricing |
|---|---|---|
| Pay-As-You-Go | Book studio for $149 per session, $39/photo, $93/video, UGC & AI à la carte | From $149 per shoot + asset fees |
| Standard Membership | Unlimited studio booking, free edits, 24hr asset delivery, analytics dashboard | Contact soona for pricing |
| Enterprise | Bulk discounts, priority service, advanced integrations, onboarding | Custom/Quote |
soona vs Competitors
| Compare the process | Traditional Content Shoots | soona |
|---|---|---|
| Book studio, models, props & stylists | DIY or costly agency | In a few clicks—full service |
| Average cost for shoot + assets | $5,000–$10,000 | From $700 |
| Edit turnaround | 2–6 weeks | 24–72 hours |
| Channel optimization | Manual for each platform | Ready-to-go, pre-sized |
| Photo, Video & UGC coverage | Usually one at a time | All formats in one platform |
| Workflow | Multiple tools and emails | Single dashboard |
| AI Capabilities | Rare/Not included | AI analytics, auto-resize, props/scenes |
| Scalability | Slow, expensive to scale | Designed for growth, flexible |
| Licensing & usage | Often limited or extra fee | Unlimited + royalty-free models |
Pro Tip: If you run multiple ecommerce storefronts or launch frequent product campaigns, soona‘s platform-centric workflow cuts down your admin, approval, and delivery time dramatically versus juggling agencies or DIY tools.
Integrations
- Shopify: Integrate store catalogs, thumbnails, and product pages for rapid content updates.
- Amazon: Optimize PDPs with channel-ready images, listings analytics, and publishing tools.
- Canva: Push assets directly into Canva for design and marketing campaigns.
- Direct publishing to ad platforms: Streamline media placement for Facebook/Meta Ads and Google Shopping (in beta as of 2026).
Pros & Cons
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Final Thoughts
soona rises above traditional content studios with its tech-first, creative platform for ecommerce growth. For any team where speed, brand quality, and channel-ready visuals drive success, soona delivers a best-in-class workflow paired with transparent costs and rich integrations. If your ecommerce strategy depends on consistent, scalable content production, soona is a definitive alternative to agencies, freelancers, and legacy DAMs.
soona FAQ
Yes, it meets GDPR standards and supports HIPAA via a signed BAA on eligible plans.
Yes, white-label portals support your domain, favicon, and brand visuals.
Ideal for consultants, service firms, and SMBs needing streamlined collaboration.
No—integrates with both. Stripe powers payments; QuickBooks handles accounting.
All plans include chat/email; premium tiers add onboarding and 1:1 setup help.
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